Facebook is one of the most prolific social media platforms. This is crucial for your business because most of your customers are on Facebook and you ought to have good social media skills to connect with your customers. Apart from posting appealing content on Facebook for your customers, you also need to have many positive local business reviews and handle them well.
It happens that many people use Facebook more than Google to get reviews before making any purchases because Facebook is their most trusted site for reviews. Start managing your Facebook reviews by asking your customers to leave their reviews both online and personally.
Read the reviews and know the opinions that your customers have of your business. This will help you share more relevant content on your Facebook and make any necessary changes to your business.
Acknowledge any negative reviews. As much as you won’t wish to receive any negative reviews, it’s a perfect opportunity to know your business’s shortcomings and make the necessary changes to ensure the mistake never happens again.